How Gen Z is Using Social Media to Develop their Personal Brand

This image shows a woman holding a cellphone.

In the past, branding strategies were typically only crafted for businesses, products, entertainers, or politicians. Today, however, thanks to social media platforms like Instagram, Facebook, and LinkedIn, that is no longer the case. Increasingly, Gen Z is using their online Read More …

Equality Through the Lens of Gen Z

A group of Gen Z-ers on their phones.

The next generation of leaders, Gen Z, are often referred to as opinionated and activists due to their openness on various social issues. Just like how society’s ideals have changed throughout the decades, so has the meaning and significance of equality for this group of individuals. Two key elements that Gen Z believe are essential to achieving equality are diversity and Read More …